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Prices of short term rentals surge for eclipse week

todayApril 1, 2024 2

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ROCHESTER, N.Y. (WROC) — Hundreds of thousands of tourists are expected to arrive in the coming days to experience the eclipse within the path of totality. But with hotel rooms booked way out— others looked for different options, like renting a home.

“I saw a couple of bookings coming in for April and they were super high and I was like ‘Why is someone booking for April at this rate?” said Josh Briner, Owner of Vibe Short Term Rental Management.

The owner of FLX Guest House— a cottage on Canandaigua Lake had the same experience. “A few months ago I started getting inquiries for April and I thought ‘Huh, I usually don’t have any requests in April— it’s off-season,” she said.

The eclipse has changed that this year. Briner had a slew of open listings available for the eclipse— some going for $5,000 for the week— all of which have been booked. He tells News 8 his company grossed $13,000 during this time last year, but because of the eclipse that number jumped over 350% to $60,000. “The demand had increased a ton and a lot of these properties were booked out months and months and months ago,” said Briner, “just like you would see summer bookings on Cayuga or Canandaigua lakes in the Finger Lakes, where people are booking a year in advance— we saw that with the eclipse.”

Those wanting to come in just for the eclipse were out of luck though. Short term rental owners usually ask guests to stay for a minimum number of days. In Briner’s case that’s three to four nights. The owner of FLX Guest House on Canandaigua Lake doesn’t implement a minimum but her guests chose to stick around for five days.

“With this eclipse and us being in the path of totality, we’ve had a lot of interest for a very long time. People have been planning ahead for it.”

Though prices have increased they still aren’t as high as they are during peak season. For the FLX guest house— a two-bedroom, two-bathroom cottage which allows pets— a regular April night would go for $399, during peak season $625, and for the eclipse $499.

Part of the reason for the surge is dynamic pricing which fluctuates prices based on factors like special events— like an eclipse.

​ ROCHESTER, N.Y. (WROC) — Hundreds of thousands of tourists are expected to arrive in the coming days to experience the eclipse within the path of totality. But with hotel rooms booked way out— others looked for different options, like renting a home.

“I saw a couple of bookings coming in for April and they were super high and I was like ‘Why is someone booking for April at this rate?” said Josh Briner, Owner of Vibe Short Term Rental Management.

The owner of FLX Guest House— a cottage on Canandaigua Lake had the same experience. “A few months ago I started getting inquiries for April and I thought ‘Huh, I usually don’t have any requests in April— it’s off-season,” she said.

The eclipse has changed that this year. Briner had a slew of open listings available for the eclipse— some going for $5,000 for the week— all of which have been booked. He tells News 8 his company grossed $13,000 during this time last year, but because of the eclipse that number jumped over 350% to $60,000. “The demand had increased a ton and a lot of these properties were booked out months and months and months ago,” said Briner, “just like you would see summer bookings on Cayuga or Canandaigua lakes in the Finger Lakes, where people are booking a year in advance— we saw that with the eclipse.”

Those wanting to come in just for the eclipse were out of luck though. Short term rental owners usually ask guests to stay for a minimum number of days. In Briner’s case that’s three to four nights. The owner of FLX Guest House on Canandaigua Lake doesn’t implement a minimum but her guests chose to stick around for five days.

“With this eclipse and us being in the path of totality, we’ve had a lot of interest for a very long time. People have been planning ahead for it.”

Though prices have increased they still aren’t as high as they are during peak season. For the FLX guest house— a two-bedroom, two-bathroom cottage which allows pets— a regular April night would go for $399, during peak season $625, and for the eclipse $499.

Part of the reason for the surge is dynamic pricing which fluctuates prices based on factors like special events— like an eclipse. Read More Eclipse LocalRochesterFirst  

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